Management
Chris is the founder, chairman and president of ASPEED Technology Inc. Chris founded ASPEED in 2004 after recognizing the potential of the cloud computing market. He was dedicated to research and development of server management SoC. Chris was responsible for all aspects of the business, including product planning, strategy development, production, sales, and marketing. Under his leadership, ASPEED has grown from a start-up into a successful publicly-traded company in Taiwan and is now the world's largest supplier of Baseboard Management Controller (BMC). Prior to starting ASPEED, Chris served as a General Manager at XGI Technology Inc., a spun-off division from Silicon Integrated Systems Corp. (SiS) in 2003 where he was responsible for the development of the graphics chip. Prior to XGI, Chris held a technical and management position at SiS where he established and led the multimedia/graphics chipset design team. Chris holds two master’s degrees: an EMBA from National Chiao-Tung University in Taiwan and a Master of Science in Electrical Engineering from National Taiwan University. He was recognized as the Distinguished Alumnus of National Chiao-Tung University in 2020.
Mr. CJ Hsieh is the Chief Operating Officer of ASPEED Technology. He graduated from USC with a Master's degree in Electrical Engineering. With nearly 30 years of experience in IC design and semiconductor industries, Mr. Hsieh held senior management positions in global operations, procurement, R&D, and sales at various companies. Prior to joining ASPEED Technology, Mr. Hsieh joined Intel in 2015 and served as the General Manager of Intel Innovation Technologies Limited from 2018 to 2021; he served as the Vice President of Lantiq from 2010 to 2015; and served as the Associate Vice President of Faraday Technology from 2001 to 2009, with extensive experience in semiconductor market and chip R&D.
Mr. Charles Kuan holds a Master’s degree from the School of Communication and Information at Rutgers University in the United States. His prior experience includes roles at the US Sales Division of Acbel Technologies Inc, Acer’s marketing department, Sales Manager at Wistron Software, Account Manager at E-TEN Inc. (now Acer Gadget Inc), and Sales Director for Asia at Emerson Network Power (now Vertiv). With a strong background in product marketing and business development, Mr. Kuan joined ASPEED Technology in 2017 as Sales Director of the Cloud & Enterprise Sales Division, where he worked closely with the sales team to promote products and maintain customer relationships. In May 2025, he was promoted to Vice President of Sales at ASPEED Technology.
Mr. Paul Huang holds a Master’s degree in Electrical Engineering from National Tsing Hua University. He held a role in product development at SYSCOM Group and joined Silicon Integrated Systems (SiS) in 1995 as IC Design Manager in the Multimedia Department. In 2004, he and his original team established SMedia Corp., where he served as CTO overseeing multimedia SoC development. Following SMedia's merger with ITE Tech. in 2008, he continued as BU Head, leading multimedia SoC innovation. In 2018, he joined Quanta Computer as Deputy Director of the Advanced Research Cloud Lab, managing an FPGA team. With extensive experience in IC design and multimedia SoC R&D, Mr. Huang joined ASPEED Technology in 2021 as Senior Director of the Cloud Product Marketing Division, responsible for BMC product planning. In May 2025, he was promoted to Vice President of R&D.
Dr. Darren Lu earned his Ph.D. in Electronic Engineering from National Yang Ming Chiao Tung University. He held the role of Deputy Manager in the Advanced Technology Development Department at Silicon Integrated Systems (SiS), where he specialized in algorithm development. In 2002, he joined MediaTek as a Manager in the TV Chip Department, where he led a team in television chip design. In 2010, Dr. Lu joined ASPEED Technology as Senior Department Manager of the Advanced Technology Development and Patent Department, leading both the algorithm development and patent teams, and contributing to numerous individual and team patents. In May 2025, he was promoted to R&D Director, where he now leads the SoC Product Development Center and the Advanced Technology R&D Center.
Mr. Luke Chen is the Sales Consultant and Chair of the Sustainability Development Committee at ASPEED Technology. A seasoned business development professional, Luke brings deep expertise in product marketing and strategic growth. He previously served as Vice President of Sales at ASPEED. Prior to that, he was Assistant Vice President of Marketing at Silicon Integrated Systems Corp. (SiS), and prior to that, Deputy General Manager of Marketing at NITS Technology Inc. Luke holds an Executive MBA from National Chengchi University in Taiwan.
Mr. Hung-Ju Huang is the R&D Consultant at ASPEED Technology. He has a strong track record of success in IC product development, including architecture design, implementation, and leading high-performing technical teams. Hung-Ju previously served as Vice President of R&D at ASPEED. Prior to that, he was Senior R&D Manager at Silicon Integrated Systems Corp. (SiS), and earlier, Assistant Vice President of R&D at XGI Technology Inc. He holds a Master of Science in Electrical Engineering from National Cheng Kung University in Taiwan.
